Who Is Actually Buying in Northeast Florida Right Now
Sellers Obsess Over Price and Ignore the Person Almost every seller conversation starts the same way. What is it worth. Fair enough, it is the right first question. The better second question, and the one almost nobody asks, is who is going to buy it. Because the answer changes everything downstream
Holiday Boat Parades on the First Coast
A Christmas Tradition That Happens on the Water The first time you see it, you will not be prepared. It is early December, it is sixty-six degrees, and a forty-foot boat covered in about nine thousand lights is coming up the Intracoastal with somebody's speakers playing carols and a guy in a Santa h
What November Feels Like in Northeast Florida
Ask a Local Their Favorite Month and Watch Them Pause They will consider March, because of the golf and the light. They will consider October, because of the relief. And then a lot of them will land on November, and they will say it a little sheepishly, like it is an unfashionable answer. It is not.
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