• Skyline across the river in Jacksonville, FL

    The Florida Wardrobe Reset: What You Actually Wear Down Here

    What Happens To Half Your Closet When You Move Here? There is a moment, usually about eight months in, when you open the closet in your new house in Nocatee or Fernandina Beach and look at the wool coat you paid real money for in 2019. You have not touched it. You are not going to touch it. And you

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  • Beachfront building above the dunes in St. Augustine, FL

    October on the First Coast: The Month Locals Quietly Wait For

    Why Does Everyone Around Here Get A Little Happier In October? You notice it first on a Tuesday morning, sometime in the first two weeks of October. You step outside to get something from the car and the air has changed. It is not cold. Nobody here would call it cold. But the humidity that has been

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  • Yellow flower in a garden in Jacksonville, FL

    Yard Work in Northeast Florida: What Nobody Warns You About

    So What Actually Happens To Your Saturday Mornings Down Here? There is a specific Saturday that happens to almost everyone who moves here from the north. It is the second week of March. You are standing in your driveway in Nocatee or Shearwater or a quiet street in Palencia, holding a cup of coffee,

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